THE
HISTORY

OF JEANS

Reportedly first appearing in the 1600’s, it was the Italian sailors of Genoa who gave birth to the term ‘jeans’. The term referred to the sailors themselves, known as ‘Genes’, but was inspired by the hard working material they used to make their clothes. Some 400 years later pilots choose jeans as their essential wear for their unforgiving environment; like the sailors before them inspired by the tough, hard wearing rugged materials.

 

DENIM AN AMERICANIZATION

 

The word denim, an Americanization, was reportedly derived from a French material, Serge de Nimes, Serge being the material and Nimes the French town it came from. As the explosion in slave labour on plantations and trade industries increased in the eighteenth century denim was used more an more as a hardwearing material for work clothes due to its strength an durability.

It was in nineteenth century America where denim evolved into the jeans we know today. Continuing to be the clothing of choice for hard, manual labour with it’s basic, rugged construction.

 

The 1870’s witnessed the American Gold Rush where rivets were introduced in the jeans. Echoing the rivets seen in the rivets used in skin of the classic propliner planes nearly a century later, the though metal fixings were purely functional reinforcing to add strength to the work wear, protecting against ripped pockets and extending life.

Embedded in the plane skins, the rivets also added strength holding the panels together securely as the metal expanded and contracted in the varying temperatures during flight.

 

 

 

IT'S UNIQUE COLOR

Denim is unique in it’s singular connection with one colour. The warp yarn is traditionally dyed with the blue pigment obtained from indigo dye. Until the introduction of synthetic dyes, at the end of the 19th century, indigo was the most significant natural dye known to mankind, linked with practical fabrics and work clothing.

THE DURABILITY OF INDIGO

The durability of indigo as a colour and it’s darkness of tone made it a good choice, when frequent washing was not possible. Reflecting the clear blue skies cris-crossed by trail blazing silver birds, the traditional blue colour of the denim comes from the indigo dye. Indigo was the most prolific natural dye used across the world and the natural choice for denim with it’s durability as a colour and darkness of tone forming the perfect partner for the rugged cargo pilot work wear.

Back in the early days of flight, jeans were quickly adopted by the masters of the early flying machines. The tough, rugged material perfectly complemented the demanding lifestyles of the first adventurous wildeyed pilots.

Jeans and their flying jackets became the perfect ‘uniform’ as they took their crazy flights of fancy up into freedom unlimited. Made popular by film star cowboys in the 1930’s and then immoratlized by the Rebel James Dean in the 1950’s, denim jeans are arguably the single most significant clothing icon in the last three hundred years.

Today’s PME Jeans range stays true to denim’s origins, tough, hardwearing and rugged. Like the cargo pilot that inspires PME Jeans is stripped back, simple and functional, yet delivers something more.

KAIHARA AVIATOR JEANS

For this special limited edition we've used specially selected high quality japanese Kaihara selvedge right-hand twill denim.

PME Legend History Of Jeans - Kaihara Aviator

 

 

 

WHEN FLYING UNDER HARSH CONDITIONS SUPERIOR FLIGHT EQUIPMENT IS A NECESSITY

For this special limited edition we've used specially selected high quality japanese Kaihara selvedge right-hand twill denim. Woven from the best pima cotton yarns on traditional shuttle looms and indigo dyed using state of the art rope dying technology we've created a denim combining the toughness needed for heavy duty, comfort of wearing and a superior deep indigo colored look. The special worn finish is a result of wearing an aviator for a period of one year working at the muddy, oil soaked ramps of El Alto airport, Bolivia.

PME Legend History Of Jeans - Kaihara Aviator
PME Legend History Of Jeans - Kaihara Aviator
PME Legend History Of Jeans - Kaihara Aviator

 

 

WHEN FLYING UNDER HARSH CONDITIONS
SUPERIOR FLIGHT EQUIPMENT IS A NECESSITY

Tarmac is an authentic type of road surfacing, A few airports still have a real tarmac runway. The rarity of this surface inspired US To Create this Authenthic PME Legend Black Tarmac Label Bare Metal Jeans.

 

 

 

PME Legend History Of Jeans - BARE METAL TARMAC
PME Legend History Of Jeans - BARE METAL TARMAC